Expert interviews can be a great way to acquire high-quality organic links. If you feel that you’re creative enough to leverage this, not only you’ll satisfy your readers, but you’ll also attract editorially given links that an infographic marketing campaign or a broken link building campaign might not be able to get you.
Your blog is a venue for your business to regularly and directly interact with your customers. You publish information that they find relevant and useful, and you get to build a direct connection with your readers. Setting up a blog is the easy part. How do you build traffic to your blog once you set it up?